K251BS
Broadcast areaLas Vegas, Nevada
Frequency98.1 MHz
BrandingFiesta 98.1 FM
Programming
Language(s)Spanish
FormatRegional Mexican/Reggaeton
AffiliationsKLUC-FM
Ownership
Owner
  • Rafael Cerros, Jr. & Rogelio Reglado
  • (Latino Hustle Group LLC)
History
First air date
1987 (1987)
Former frequencies
107.1 MHz, 106.9 MHz
Technical information[1]
Licensing authority
FCC
Facility ID48502
ClassD
ERP180 watts
HAAT559.5 meters (1,836 ft)
Transmitter coordinates
36°00′29″N 115°00′22″W / 36.008°N 115.006°W / 36.008; -115.006
Repeater(s)98.5 KLUC-FM-HD3 (Las Vegas)
Links
Public license information
WebcastListen live
Websitewww.fiestaradiolasvegas.com

K251BS (98.1 FM) is a translator radio station licensed to North Las Vegas, Nevada, and is owned through licensee Latino Hustle Group LLC. The station carries a genre hybridization and markets itself as "the only radio station that combines two of the more listened-to genres in Spanish—Regional Mexican and Reggaeton."[2]

History as "Fiesta Las Vegas"

"Fiesta" originally debuted May 2020 as the low-power FM6 radio station 87.7 KGHD-LP, and launched as "Fiesta 87.7 FM" ("Fiesta Las Vegas"). It operated as such until the FCC low-power broadcasting shutdown of July 2021 pushed radio operators of "Franken-FM" analog stations such as "Fiesta" to change their broadcasting frequencies.[3][4]

In anticipation of the merger, station co-owners Rafael Cerros and Rogelio "El Torito" Regalado purchased the 98.1 FM translator K251BS in April of 2021,[5] following which they adjusted their programming to the frequency and rebranded as "Fiesta 98.1 FM". Since its conversion the station's content has been relayed through the 98.5 MHz HD-3 sub-channel of Audacy-owned KLUC-FM.[6]

In addition to terrestrial FM radio, Fiesta broadcasts through a number of online applications including their station website and mobile apps.[7]

References

  1. ↑ "Facility Technical Data for K251BS". Licensing and Management System. Federal Communications Commission.
  2. ↑ adam (2021-06-08). "'Radio Fiesta' Gains A Greater Las Vegas Voice". Radio Ink. Retrieved 2023-04-01.
  3. ↑ "Public Notice DA 21-786" (PDF). Federal Communications Commission. 2021-06-06. Retrieved 2023-04-01.
  4. ↑ "Las Vegas 'Franken FM' Makes Preemptive Move Up The Dial". Inside Radio. 2021-06-09. Retrieved 2023-04-01.
  5. ↑ "Draft Copy « License Modernization « FCC". Federal Communications Commission. 2021-04-16. Retrieved 2023-04-01.
  6. ↑ Venta, Lance (2022-11-09). "Area 87.7 Found In Las Vegas - RadioInsight". RadioInsight. Retrieved 2023-04-01.
  7. ↑ Vidal, Viridiana (2021-06-15). "Radio Fiesta Las Vegas Announces Expansion". Nevada Business Magazine. Retrieved 2023-04-01.
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